PPC Strategist
Are you a natural problem solver? Do you connect the dots quickly and enjoy collaborating on solutions? Do you enjoy having autonomy to try new things and test and learn?
We're looking for an ambitious Paid Media Strategist to join the team and help us continue to deliver award-winning results for our clients.
SALARY: £29,800

The Role:
Working as part of a team to manage, optimise, and drive continuous growth through Paid Search and Shopping on some of our biggest accounts.
Taking ownership of the entire client life-cycle for some of our small-medium accounts; devising strategy, building campaigns, optimising for growth, sharing results.
Ensuring proactive delivery of PPC performance, escalating account issues to your team lead and working together to solve challenging problems.
Innovating and always trying to find a ‘better way’ of delivering great results for your clients, whether that be through campaign testing, scripting, or recommending new channels etc.
Working closely with our amazing clients, building productive relationships in order to deliver the best performance for their businesses.
Challenging yourself, your team, and your clients to ensure we’re always collectively driving in the same direction whilst being respectful, fair, and focused on results as we do it.
Getting involved with new business pitching, showcasing your expert knowledge to receptive prospects.
What we're looking for:
You have at least 2 years experience managing high performance Paid Media campaigns, with a focus on Search and/or Shopping.
You’ve been involved in scaling accounts through hands-on optimisation, and are beginning to take on elements of Paid Media strategy.
You are an engaging, confident communicator, with experience presenting results and updates to key client stakeholders.
You have an appreciation for the craft of PPC, with an advanced understanding of Google Ads (Search, Shopping and Display).
You’re fluent in all things spreadsheets, and have a fondness for investigation through data.
You enjoy working with others as a part of a team, and want to continue working in a collaborative environment to meet shared goals.
Experience with SA360 / Kenshoo is a bonus to manage PPC campaigns - but your commitment to learning means that you’re constantly trying new tools and features.
Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. To maximise our time together, the Paid teams head into the office on Wednesdays.
- Department
- Operations
- Location
- Nottingham
- Remote status
- Hybrid
- Employment type
- Full-time
Our Benefits
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Reduced working hours
We actively listen to our team, and our 4.5-day (33.75 hours) work week is a direct result of that commitment.
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Career progression and competitive salaries
At Impression Digital, we are committed to a fair, competitive, and transparent approach to salaries and career progression.
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Enhanced leave
Life is unpredictable, so we offer paid ‘Enhanced leave’ for unexpected personal situations,
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Company updates + Social
Each event is thoughtfully designed to be more than just a party but a chance to connect, recognise achievement and switch off.
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Employer pension contributions
Impression operates a salary sacrifice pension scheme to maximise your retirement savings and net pay.
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Private Medical Insurance
Gain peace of mind with our Aviva Private Medical Insurance, giving you faster access to care that works alongside the NHS.
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The Impression fuel station
We’re talking thirst-quenching soft drinks, a drinks fridge for celebrations, and a glorious variety of snacks to satisfy any craving.
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Menopause and menstration support
A crucial part of supporting our team is creating an environment where everyone’s health and wellbeing is a priority.
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Techscheme
As part of our ongoing commitment to the financial wellbeing of our employees, we are offer Techscheme for all Impression employees.
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Eye-care vouchers
To support your wellbeing, we offer free eye tests on request for all employees who regularly work with screens (DSE).
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Dog friendly offices
Consider this your official warning: our office is a certified dog-friendly zone!
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National/international conferences
Our commitment to continuous learning goes beyond our office walls and into the global digital community.
What's it like to work here?
Right from the start, we’ve tried hard to make Impression a great place to work. And so far, so good – we’re really proud of the workplace and the culture we’ve created. We work hard, we learn a lot, and we have fun doing it.
As a member of our team, you’ll have the opportunity to work with some of the most exciting and ambitious brands around. You’ll use industry-leading digital marketing tools, explore new approaches and technologies and work with us to deliver the best possible results and most meaningful insights to our clients.
About Impression Digital
Impression was founded as a small team of developers and creative marketers in the heart of Nottingham, built on a foundation of technical expertise and data-driven marketing.
Today, we’re a multi-award-winning performance marketing agency with offices in Nottingham, London, Manchester, and New York, delivering world-class strategies for market challengers and leaders.
Many of our most successful clients have scaled alongside us, partnering with Impression in our early years and remaining with us over a decade later. Proudly independent, we remain relentless in our pursuit of performance marketing excellence.